Beauty and olive trees: an ancient bond
Cosmetic industry has always been looking at nature to find new product inspirations and solutions.
Olive oil, for example, is possibly one of the first cosmetic ingredients ever used in skincare, its main activity being to repair and soften the outermost layer of our skin.
Keep reading to learn why today olive oil and olive tree byproducts are a precious resource in the development of innovative and highly effective skincare products.
Antioxidant properties of olive oil
As many of us may already know, olive oil stands out for its scientifically proven multiple properties and has always been used as an emollient, softener and anti-inflammatory to treat skin dryness and desquamation.
Recent scientific works have shown that the composition of the triglyceride fats in olive oil is very similar to the sebum of the skin. Moreover, among natural lipids, it’s the one with the greatest affinity for the lipid layer of our skin.
Olive oil is also rich in vitamin E, a fat-soluble vitamin which protects skin from aging and prevents age spots. Its main role is to act as an antioxidant, scavenging free radicals that can damage cells.
Furthermore, olive oil contains vitamin A, which prevents dryness, and finally carotenoids, becoming highly effective in fighting free radicals.
Hydroxytyrosol: a most powerful antioxidant
Among phenolic compounds contained in olive plants and oil, Hydroxytyrosol stands out for its extraordinary power to contrast oxidative stress, a phenomenon that occurs when there is an imbalance between the generation and accumulation of ROS (acronym for reactive oxygen species, a subset of free radicals) and the ability of a biological system to detoxify the reactive intermediates and repair the consequent cell damage: this means that the amount of free radicals in our body is excessive and our defense system is unable to neutralize them.
Free radicals are produced by the body naturally, but they also may be introduced by external stressors like UV rays (the main producer of free radicals), pollution, dust, smoke and even household cleansers.
A prolonged state of oxidative stress accelerates the visible signs of skin aging and sun damage, resulting in wrinkles, sagging, dryness, dullness and pigmentation (including sun spots and aging spots). An effective way to counteract oxidative stress may be the daily application of skincare products rich in antioxidant molecules.
Beauty Thinkers research: antioxidants and damage defenders derived from olive plants
It’s no wonder then that we at Beauty Thinkers spent 7 years of scientific research to obtain the highest Hydroxytyrosol based antioxidant cosmetic activity in the market.
Much of the Hydroxytyrosol is lost during the manufacturing process, but we were able to keep the part that is generally lost, thanks to a patented technology that upcycles the press water and leaves of our centenary olives tree.
The result is an extraordinary water-soluble compound that makes the concentration of Hydroxytyrosol in our products the highest in the market: our formulations are powerful damage defenders that help the skin stay and act healthy for longer.
But let’s have a look at some facts. We conducted a study, using instrumental evaluation, on 23 female volunteers aged 40-65 using our Antioxidant Cream for a period of 8 weeks. The benefits and the results are remarkable:
- progressive increase in collagen (11.6%), elasticity (8%), and hydration (32.6%)
- reduced irritative effects of chemicals (23.2%) and UV radiation (14.4%)
Our Antioxidant Cream (AC) is a daily moisturizer with serum antioxidant defense. It contains an unparalleled level of Hydroxytyrosol antioxidant activity to neutralize free radicals and counteract the signs of UV damage.
Antioxidant Cream infuses olive derived antioxidants and moisturizing ingredients to help you build a daily nourishing routine for your skin: you will instantly notice a visibly diminished appearance of oxidative stress damage (dryness, sensations of irritation and dullness) and your skin will look brighter, more supple and more even.
If your skin needs a boost of nourishment, we recommend using Antioxidant Boost (AB), our enzyme activated facial oil that has recently been awarded the prestigious 2022 Oprah Winfrey Beauty O-Ward for Best Face Oil.
It integrates with the skin’s natural oils and provides long-lasting hydration by helping the skin barrier seal in moisture and retain the skin’s water content. Antioxidant Boost is a multi-use skincare product that combines modern biotechnology and the efficacy of olives harvested on our Umbrian estate: its key ingredient is Enzymatic EVOO, our proprietary extra virgin oil that has undergone an enzymatically controlled treatment developed to make the EVOO compatible to the skin.
But how does this process work? The enzymatic catalyst allows to break up triglycerides contained in olive oil into free fatty acids, monoglycerides and diglycerides, creating a completely new phytocomplex with different properties.
Free fatty acids are lipid molecules that are naturally present in the skin: they contribute to produce the natural skin barrier, which is crucial to keep the skin adequately hydrated and defend it from external stressors.
Here are the differences between an extra virgin oil coming from our Umbrian olives, before and after undergoing enzymatic conversion, and the Enzymatic EVOO in our Antioxidant Boost Facial Oil:
- its antioxidant activity level is nearly three times higher
- It contains skin-compatible fatty acids, monoglycerides, and diglycerides for rich moisturizing nourishment
- it is rapidly absorbed by the skin
- It has a significantly reduced sensations of greasiness
Try now our olive antioxidants and damage defenders. Enhance your natural beauty with Beauty Thinkers skincare products.
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