Unlock the Power of Olive Oil for Your Skin with Beauty Thinkers 

The history of olive oil in skincare dates back to ancient Egypt and Greece. Over the centuries, it has remained a key ingredient in Mediterranean beauty routines, valued for its many skin benefits. Modern Italian skincare brands like Beauty Thinkers continue to harness the power of olive oil, combining traditional knowledge with cutting-edge science to create innovative and effective olive oil-based skincare.

Olive Oil in Beauty: History 

We know that adding olive oil to our diet is good for us. Olive oil is a key part of the Mediterranean diet, extensively studied for its health benefits and linked to lower rates of diseases like heart disease and cancer, and extended longevity.

But did you know that ancient civilizations used olive oil for skincare, with some of the earliest documented uses found in ancient Egypt, Greece, and Rome? Cleopatra, the iconic queen, was known to use olive oil in her beauty regimen. 

Olive oil was a key ingredient in these cultures not only for dietary purposes but also for its medicinal and cosmetic benefits. In Italy, olive oil was used in Roman baths as a cleanser and moisturizer​. Wealthy Roman women used olive oil mixed with herbs and flowers for perfumed body oils and treatments for dry skin and hair. 

Today, olive oil remains a beloved ingredient in Italian skincare. Modern scientific research has highlighted its antioxidative and moisturizing benefits, including its high content of antioxidants (hydroxytyrosol in particular), vitamins (vitamins E and K), squalene, and essential Omega fatty acids​.

Benefits of Olive Oil for Skin 

Olive oil in skincare has always been used as an emollient, softener and anti-inflammatory to treat skin dryness and flaking. Olive oil is rich in vitamin E, a powerful antioxidant that scavenges free radicals that can damage cells. It helps to moisturize the skin and protect it from aging. 

Besides vitamins, olive oil is rich in polyphenols* (such as hydroxytyrosol) which have strong antioxidant properties, help combat free radicals and reduce signs of aging. Its emollient properties make it an excellent moisturizer suitable for all skin types. Olive oil also has anti-inflammatory properties that can help soothe and calm irritated skin. 

Olive oil benefits for the skin do not mean that you can simply lather on some extra virgin olive oil (EVOO) on your face. Olive oil used for cooking is not processed sufficiently to be skin-compatible. This is why regular olive oil has generally not been recommended by dermatologists due to its high comedogenicity (it clogs pores). 

However, modern Italian skincare brands like Beauty Thinkers use the latest technology to process olive oil, allowing them to extract the highest content of antioxidants and make it more compatible with skin while preserving its anti-aging, moisturizing, and skin-protective properties. 

* Polyphenols are a group of naturally occurring compounds found primarily in plants. They are known for their antioxidant properties and play a significant role in protecting the body from oxidative stress and inflammation. 

Modern Olive Beauty: What Is Enzymatic EVOO?  

Quite ambitiously, Beauty Thinkers set out to find a way to process olive oil to make it skin-compatible and boost its antioxidant content while preserving its excellent moisturizing properties. After seven years of research and development, Enzymatic EVOO was born—extra virgin olive oil treated enzymatically to become skin-compatible. Beauty Thinkers products are the only skincare products in the world featuring Enzymatic EVOO. 

To give you an idea of the difference Enzymatic EVOO makes, let’s look at the Beauty Thinkers’ signature product, Antioxidant Boost Facial Oil featuring Enzymatic EVOO. Compared with untreated extra virgin olive oil, it has: 

  • Three times higher antioxidant activity levels 
  • Skin-compatible free fatty acids, monoglycerides, and diglycerides for rich moisturizing nourishment of your skin barrier 
  • A non-greasy, fast-absorbing formula without oiliness or stickiness 
  • And it is suitable for dry, normal, and combination skin types. 

Hydroxytyrosol: The Super Antioxidant in Olive Oil 

Hydroxytyrosol is a remarkable polyphenol found in olives and extra virgin olive oil, a key part of the Mediterranean diet. Researchers have studied various components of this diet to figure out what makes it so healthy, and hydroxytyrosol stands out as a significant factor. 

Numerous studies have shown that hydroxytyrosol has impressive antioxidant and anti-inflammatory properties. Antioxidants are crucial in combating oxidative stress, which can lead to cellular damage and contribute to the aging process and various diseases. Hydroxytyrosol neutralizes free radicals more effectively than many other antioxidants. 

In fact, the antioxidant properties of hydroxytyrosol have been found to be stronger than those of well-known antioxidants such as vitamins C and E. Hydroxytyrosol is more stable—it remains effective longer and is less prone to degradation compared to vitamin C. Additionally, hydroxytyrosol is more gentle on the skin, reducing the risk of irritation. 

How Hydroxytyrosol Can Benefit Your Skin

Incorporating hydroxytyrosol into your skincare routine can help protect your skin from environmental damage, reduce the signs of aging, and improve overall skin health. Hydroxytyrosol benefits for skin include neutralizing free radicals, calming inflammation, improving elasticity and tone, and brightening. 

One of our bestsellers, Antioxidant Cream is a daily moisturizer with serum antioxidant defense created with unparalleled levels of hydroxytyrosol. Skin appears noticeably brighter, softer, smoother, and more even. Diminished appearance of irritation and dryness. Skin looks nourished and moisturized. 

Beauty Thinkers Antioxidant Cream has the highest concentrations of hydroxytyrosol available on the market. 

How to Incorporate Hydroxytyrosol Into Your Skincare 

Experience the antioxidative power of hydroxytyrosol for skin with Beauty Thinkers’ skincare products featuring the highest levels of antioxidative hydroxytyrosol on the market. Our products are plant-based with minimal ingredients, fragrance-free, vegan, and come in refillable* bottles with a non-gendered design. 

All Beauty Thinkers products can be used on the face and body. To keep things simple, start with one of our skincare kits. Or discover one of our signature products—our Antioxidant Boost Facial Oil is easy to incorporate into a skincare routine. Simply use it as a last step before sunscreen for a boost of antioxidant nourishment. Or choose our Antioxidant Cream and use it in place of your usual serum and moisturizer. Less is more with Beauty Thinkers! 

We offer olive oil-based UV care products! After extensive UV exposure, apply Beauty Thinkers DOPO SOLE After Sun Restore cream for after sun care. It contains Enzymatic EVOO and is suitable for all skin types. We recommend applying it in the evening or twice daily after applying our Hydrating Mist. 

* Beauty Thinkers AQVAM Spa Hydrating Mist and Antioxidant Boost Facial Oil can not be refilled for hygienic purposes. 

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